Born on the 4th of July, 1961, and bred in Paris, France, Dr. Jean-Xavier Guinard has lived in the United States and enjoyed the fireworks for his birthday since 1983. Guinard holds a degree in Food and Agricultural Engineering from the French Institute of Brewing in Nancy, a master’s degree in Sensory Science from the University of Paris, a master’s degree in Enology from UC Davis, and completed his Ph.D. in Microbiology under Michael Lewis at UC Davis. Dr. Guinard is a sensory scientist and a consumer researcher. His research focuses on sensory properties of foods and beverages, how humans perceive them, and how they affect food choice, food intake and consumer behavior. He loves soccer, classical music, Sierra Nevada’s Pale Ale and lambics.